Are Community Managers Truly Benefiting Companies? Without Any Metrics, Who’s to Say?

By Ben Kepes

Community Illustration

Much gets said about community management—it is, after all, a pivotal function in ensuring that an organization actually has a community of interest and nurtures that community. But what do community managers really do for a company? Jeff Nolan recently... Read more
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The Author

Ben Kepes is an analyst, an entrepreneur, a commentator and a business adviser. His business interests include a diverse range of industries from manufacturing to property to technology. As a technology commentator he has a broad presence both in the traditional media and extensively online. Ben covers the convergance of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users. More on Ben

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