Recently while attending Salesforce’s Dreamforce conference (disclosure: Salesforce covered my travel and expenses to attend the event and is, at the time of writing, a client of Diversity Analysis), I was introduced to Jeff Wechsler, CTO of MaidPro, a cleaning franchise business with 90 locations in the U.S. and Canada. MaidPro was started in 1991 as a local house-cleaning operation, and in 1997 it started down a franchising path. The company has some 30,000 recurring clients that are serviced by thousands of individual cleaners. As an aside, and given the attention that on-demand services such as Uber have gained due to their use of contractors, MaidPro franchisees employ the cleaners. Wechsler believes that only through a close employment relationship can MaidPro ensure the quality of their service.

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Ben Kepes

Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.