A great post over here about Facebook’s “beyond push” advertising – Beacon.
He makes the interesting comment that;
Spying is best done surreptitiously. The Peeping Tom that you don’t see is of infinitely less concern to you than the one who taps on your window and waves.
It’s an interesting point and one which I’m sure buddy Kaila over at VortexDNA will have something to say about.
So what do we all think – are we happy to give up privacy in return for a more relevant surfing experience?