Fronde feeling some pain…

By Ben Kepes

I’ve had a little bit to do with a few of the Fronde blog rats (not rats in a derogatory term – one of endearment only!)

Their recently departed CEO, Jim Donovan, is a blogger of high regard (check out his blog) and a number of Fronde insiders (including the irrepressible MiramarMike)are blogging buddies as well.

I know very little however about the business itself. A recent comment on Jim’s blog from “angry shareholder” begs some questions. The comment went;

Good god man!! No wonder you’re leaving. Look at the result. The buck has to stop with you.

You couldn’t run bath, let alone a company!!!

I hope “things you want to do” doesn’t involve some other poor company.

Obviously it’s a way to extreme comment but it is in reaction to Fronde’s announced loss of $2.87 million on flat operating revenue of $16.9 million. Revenue was almost identical the previous financial year when the company recorded a profit of $647,000.

Jim responded exceptionally well (considering he’s left Fronde) by saying;

I absolutely understand your anger – I’m a shareholder myself. It happened on my watch and I’m responsible. We went for growth and we didn’t get it. But I think we reacted quickly when it became apparent, and the recovery plan we put in place is already delivering a significant improvement. However, that won’t make the first half figures any more acceptable.

Now I’m sure that Jim’s leaving Fronde has nothing to do with the lack of results – he’s helped put in place a plan to restructure, reduce costs and return to profitability next year. But it does however show the scrutiny that being captian of a publicly listed company brings to an individual.

Have a well earned break Jim!

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One Response to “Fronde feeling some pain…”

  1. I just couldn’t hold myself back with a comment .. irrepressible!

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The Author

Ben Kepes is an analyst, an entrepreneur, a commentator and a business adviser. His business interests include a diverse range of industries from manufacturing to property to technology. As a technology commentator he has a broad presence both in the traditional media and extensively online. Ben covers the convergance of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users. More on Ben

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