As it attempts to gain awareness and traction in the all-important US market, cloud accounting vendor Xero has to balance some conflicting priorities. It needs to continue to innovate in the markets it already has good traction in (Australia and New Zealand). It needs to keep accelerating within markets it […]

Ben Kepes

Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.

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