I’ve been writing about cloud accounting vendor Intacct for a good number of years. I’ve always thought of Intacct as having a harder time of it than is totally fair — it gains far less media coverage than its larger, and publicly listed, cloud competitor NetSuite. At the same time, its most similarly positioned competitor, FinancialForce, has managed to leverage its Salesforce partnership (FinancialForce is built on the Salesforce platform and Salesforce is an investor in the company) to punch above its weight when it comes to brand recognition.

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Ben Kepes

Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.