Let’s see if mobile is really the mass market way of the future

By Ben Kepes

News that TradeMe, New Zealand’s answer to Ebay (and biggest single traffic generator in NZ) is going mobile.

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While others claim that the iPhone heralds a revolution, and that mobile web browsing will be the mass market game-changer, I’m not so sure.

While TradeMe brought the Internet to Ma and Pa Kiwi, it remains to be seen whether TradeMe mobile will be similarly revolutionary.

Notwithstanding that it’s great to see TradeMe get mobile (bugs notwithstanding!)

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2 Responses to “Let’s see if mobile is really the mass market way of the future”

  1. Jim Donovan says:

    In Britain, I can buy 3GB over 30 days for UKP15 on a PAYG basis plus 10p per extra MB, which more than meets my needs (there’s a 7GB over 30 days option FOR ukp25). That is roughly 13 cents per 10 MB. (Account plans are half that, with free modem). VfNZ still has a way to go.

  2. Jim Donovan says:

    Oops. You might want to check my Vf comment went to the right post. Sorry.

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The Author

Ben Kepes is an analyst, an entrepreneur, a commentator and a business adviser. His business interests include a diverse range of industries from manufacturing to property to technology. As a technology commentator he has a broad presence both in the traditional media and extensively online. Ben covers the convergance of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users. More on Ben

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