I received a pitch the other day from a vendor in the enterprise file sharing and synchronization (EFSS) space. I won’t name the company. I probably should, to really show my scorn, but I’ll deny them the Google juice instead.

Anyway, the pitch told me about how said vendor made a “startling discovery” as it was planning a routine Google Adwords Campaign. It seemed that searches inadvertently turned up sensitive and confidential materials.

Said vendor apparently disclosed the finding to the two other EFSS vendors, who indicated they would address the “security flaw.” Now, some three years later, the same thing is happening.

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Ben Kepes

Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.

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