SaaS to weather the storm…

By Ben Kepes

Buddy Kaila pointed out this editorial from Forbes magazine.

The basic premise is that in the soon-to-eventuate recession, SaaS companies will be somewhat protected from the fall out. The reasons given;

  • SaaS is an expensable rather than capital outlay
  • SaaS tends to be used in discrete, mission-critical areas
  • SaaS providers tend to have more exposure to the SMB market
  • SaaS players can scale back their expenditure more readily than ISVs

Roll on that recession…..

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The Author

Ben Kepes is an analyst, an entrepreneur, a commentator and a business adviser. His business interests include a diverse range of industries from manufacturing to property to technology. As a technology commentator he has a broad presence both in the traditional media and extensively online. Ben covers the convergance of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users. More on Ben

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