Tag Archives: Business and Economy

Weekend Light Relief – and Big Business Getting Creative

By Ben Kepes

Some light watching for the weekend – and part of my ongoing love affair with most of what Air New Zealand does. Latest in their subversive marketing campaign is a series of online videos starring “Rico” a creation of Jim Henson’s Creature Shop (yes, they of the Muppets and Sesame

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Another Quiver to the HB bow

By Ben Kepes

I’ve always had a huge amount of respect for the team over at HB media – this isn’t just because I’ve been involved with them in past and present projects – long before my work with Idealog magazine I commented on their innovative business model that takes the (arguably) dying

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The Author

Ben Kepes is an analyst, an entrepreneur, a commentator and a business adviser. His business interests include a diverse range of industries from manufacturing to property to technology. As a technology commentator he has a broad presence both in the traditional media and extensively online. Ben covers the convergance of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users. More on Ben

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