Tag Archives: pricing strategies

More on SaaS pricing…

By Ben Kepes

I posted a little while ago about different pricing strategies for SaaS businesses. Briefly my view was that principally SaaS vendors should keep their SaaS pricing simple. After that Sinclair wrote an excellent post over on his blog that elicited some really useful comments. one of the comments came from

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SaaS pricing – what’s the best strategy?

By Ben Kepes

I noticed the other day that Saasu have changed their pricing strategy – after comments from their customers, they determined that a much simple pricing structure was in order and delivered one. It seems there are two distinct strategies with SaaS pricing; KISS KISS (keep it simple stupid) as utilised

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The Author

Ben Kepes is an analyst, an entrepreneur, a commentator and a business adviser. His business interests include a diverse range of industries from manufacturing to property to technology. As a technology commentator he has a broad presence both in the traditional media and extensively online. Ben covers the convergance of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users. More on Ben

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