It’s a hard balance being in the Software/SaaS (Software as a Service) industry. We can put lots of time and focus into systems and development, but sales may suffer… or we focus on sales and then development suffers… ProActive…
Our SaaS business focuses on a project management solution we rent to a global userbase (servers in the USA, the business is remotely run from NZ). No matter how hard we drive home the ‘Value & ROI’ message, there’s…