Recently while attending Salesforce’s Dreamforce conference (disclosure: Salesforce covered my travel and expenses to attend the event and is, at the time of writing, a client of Diversity Analysis), I was introduced to Jeff Wechsler, CTO of MaidPro, a cleaning franchise business with 90 locations in the U.S. and Canada. MaidPro was started in 1991 as a local house-cleaning operation, and in 1997 it started down a franchising path. The company has some 30,000 recurring clients that are serviced by thousands of individual cleaners. As an aside, and given the attention that on-demand services such as Uber have gained due to their use of contractors, MaidPro franchisees employ the cleaners. Wechsler believes that only through a close employment relationship can MaidPro ensure the quality of their service.
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