Dremus is a startup in the e-commerce space. They aim to bring specialised e-commerce solutions to both individuals and SMEs using a SaaS business model. There pitch is an attempt to facilitate a move to transacting e-commerce for those businesses not currently doing so.

Dremus provides a very simple dashboard where users can configure their own online store – with either Dremus’ own themes or using another design template. The service is free, but is monetised via a payments gateway – it’s free to list products for sale, but customers pay to transact the deal online.

The Dremus dashboard is simple and intuitive (screenshot below) making it non-threatening for technophobes. The frontend is smart and clean and fine for most initial forays into e-commerce.




Dremus is a great idea for those without the time or skills to create a fully featured e-commerce solution. I’d classify it as coming somewhere between listing goods on an online auction site, and a fully featured e-commerce solution. Think of it as e-commerce lite.

Dremus has an API link to Xero, so transactions from Dremus can automatically be entered into Xero without user interference.

When looking at the offering I couldn’t help but think that an import function from either CSV or MYOB/Moneyworks would be nice – but then the Dremus argument is that their offering is primarily for those without existing e-commerce. I can imagine though a number of businesses who have an accounting package with inventory on it, and would love the ability to import items into Dremus to at least avoid some of the tedium of setting up an online store.

Ben Kepes

Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.

  • Once again, I’m amazed that local companies don’t like giving out their names to show who has developed the product. Mentions some guy called Campbell, but why not say who the team is behind the product? It gives me a lot more faith in a startup when I know who they are. Why the secrecy, have they got something to hide?

  • Has the potential to be a good model – clipping the ticket for each item rather than just charge a building fee and move on to the next site.

    Dremus could maximise their potential by providing advice on online marketing. For instance the shirt site they host should be telling me why their polo is so much better than the ones at Barkers or Hally’s, and how I’d pay double at the shops blah blah…

    Good on them, hope they go well.

  • Thanks for the positive review and comments.

    Paul in regard to your suggestion about marketing advice, Currently we offer free marketing tips and strategies through our Knowledge Base. We are in the process of developing more comprehensive strategies which each shop can subscribe to and track performance.
    Cheers, Campbell

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.