Yeah OK – So it’s most probably an urban myth but I can help but giggle at the story of Hal, a nice enough sounding guy who, having amassed a personal war chest of 700 Facebook friends – decided to congratulate himself by holding a party.

How to publicise the party? You guessed it – he invited all of his Facebook friends.

To cut a long story short – he invited all his friends, had 15 definite attendees and 60 possibles (which in itself is interesting – if I hold a dinner party I’d expect the vast majority of those invited to attend – Hal’s response rate was pretty goddam low)

But it gets worse.

Out of those definites and maybe, you know how many turned up?

ONE

I’ve said it before and I’ll say it again – a Facebook friend may be a real friend, a real friend may be a Facebook friend but any definitive expectations of that type are unsound.

Ben Kepes

Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.

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