The world, or at least the world of technology, is fixated on buzzwords. Call it laziness, or call it simply a great way for companies to build context for their customers and prospects. Either way, buzzwords aren’t going anywhere soon. And right now, “artificial intelligence” is the buzzword en vogue. I get dozens of PR pitches a day that promise to apply AI to dog walking, laundry services and enterprise resource planning.
Today’s example comes courtesy of Wix, a website development platform. Wix’s cloud-based web development platform allows users to create HTML5 websites and mobile sites using online drag and drop tools. So, what place does AI have in Wix’s industry? According to Wix, AI is going to help its users eliminate the most significant challenges they face when building websites: time, design and content creation.