Salesforce is a juggernaut.

In the 10 or so years since it was founded, the company has pretty much single-handedly changed the face of the software industry. Concepts such as SaaS, the cloud and enterprise application marketplaces were, if not invented, at least popularized by Salesforce.

In the past decade, Salesforce has gone from being a very interesting and agile CRM vendor to being a provider of pretty much an entire enterprise software stack—from applications at the top end through to development platforms for the creation of applications. Indeed, the fact that health IT vendor Veeva was able to undertake an IPO based on a product built entirely on Salesforce’s platform is testimony to what Salesforce has achieved.

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Ben Kepes

Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.