Investments happen all the time. And usually a modest(!) sub $4 million series A round wouldn’t raise much attention. After all, Silicon Valley is built on a high cadence of startup founding, investments and eventual exit out the other end (be it successful or otherwise).

But this one is interesting in part because of those investing in the company, and also because of who is involved in the founding of this particular startup.

SnappyData is building an in-memory transactional analytics database that is built on top of the Apache Spark open-source initiative. Nothing too exciting there, right? Well, an added twist is that the SnappyData leadership team—Richard Lamb, Jags Ramnarayanan and Sudhir Menon—previously built GemFire into one of most widely adopted in-memory data grid products in the market. Oh, and that little company, GemFire, was eventually acquired by VMware. And for those unaccustomed to the slight incestuousness that occurs in the technology industry, VMware went on to create, and eventually spin out, the Pivotal organization, headline investors today in SnappyData.

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Ben Kepes

Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.