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  • My take on viral marketing, corporate’s and mass market….

    July 1, 2008

    Business, Design, IT, New Zealand, Strategy
    marketing, Telecom, viral
     

    This morning there is much discussion about the latest advertisement created by Telecom New Zealand. The video (see below) is apparently an office scene after Friday night drinks with staff lip-syncing to a popular song. So far so good…

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Papers

The Future of ERP – Moving at the Speed of Change

If we look back a generation, business tended to be static. While it is undeniable that innovation occurred, it tended to at a much slower pace. While Henry Ford’s manufacturing and distribution models certainly marked disruption for the horse and buggy industry, this was a change that took decades.

Channel Strategies for Success in the Cloud Age

Cloud Computing is perhaps one of the biggest shifts in the technology industry in a generation. Alongside the technology shifts involved in Cloud, there is also a significant change in the way technology will be supplied, implemented and delivered going forward. While this shift offers real benefits to consumers in terms of reduced costs and increased agility

About Me

Ben Kepes is a business leader, a technology evangelist, an entrepreneur, and a commentator. Ben covers the convergence of business and technology.

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