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  • On Trial Periods for SaaS Companies–Is Shorter Better?

    March 26, 2012

    Business
    Application service provider, Business, cloud computing, Duane Jackson, kashflow, Services, Xero
     

    Recently KashFlow CEO Duane Jackson made the decision to reduce the trial periods offered on his product from 60 days down to 14. In blogging about this change, Jackson explained the decision saying; We analysed our trial data and…

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  • On Parody Marketing–and People with no Sense of Humor

    August 18, 2011

    Business
    Business, Duane Jackson, kashflow, Monty Python, social media
     

    Duane Jackson, CEO of KashFlow and someone who has done an amazing job of harnessing the power of social media, recently launched a new marketing campaign with a character by the name of Tugg Gently. Tugg Gently is an…

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  • KashFlow Puts Its Funding to Good Use–New Engineering Project and New COO

    July 11, 2011

    Business
    Application programming interface, Duane Jackson, FreeAgent, FreeAgent Central, JSON, kashflow, OAuth, user interface, Xero
     

    Yesterday the news broke that KashFlow has allegedly raised funding of £4 million from its existing 40% shareholder, Lord Young. It’s an interesting funding position – while we don’t know any details about how it is structured – it’s…

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  • On Product Roadmaps and Agility

    March 17, 2011

    Business
    Duane Jackson, kashflow, Mike McDerment, rod drury, Software as a Service
     

    Kashflow CEPO CEO Duane Jackson recently posted discussing their policy of not disclosing a product roadmap. To summarize Jackson’s argument, he believes that publishing a detailed roadmap is problematic because it; Reduces agility Builds expectations with customers and hence reduces…

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  • Sage Replies re SageOne

    January 20, 2011

    Business
    Duane Jackson, kashflow, Sage Group, Simon Black
     

    Just before publishing my post talking about Sage’s new SaaS product yesterday, I had a conversation with Sage’s PR people. I asked a bunch of questions, the answers to which didn’t get to me by publishing time. It seemed…

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  • KashFlow and Some Connectivity Reality

    January 10, 2011

    Business
    Duane Jackson, kashflow, Software as a Service
     

    Lately I’ve been talking to a bunch of people looking at either creating a brand new SaaS product or moving their traditional on-premise application to the cloud. There’s always a discussion of the issues around connectivity and the price…

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  • Media Relations is an Ongoing Process. Sage Seems to Forget That.

    May 10, 2010

    marketing, Strategy
    cloud computing, Duane Jackson, kashflow, Paul Walker, Phil Wainewright, sage, Sage Group, service
     

    A year ago I wrote a post congratulating Sage on an increase in communications they’d had with me. As I said at the time: So I give Sage significant kudos for reaching out and contacting some of us, but…

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About Me

Ben Kepes is a business leader, a technology evangelist, an entrepreneur, and a commentator. Ben covers the convergence of business and technology.

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