Tag Archives: dreamforce

22/08/2011 Posted in Business Leave a comment

Scheduling Briefings at DreamForce

By Ben Kepes

Next week sees me in San Francisco at salesforce’s DreamForce event. It’s always a crazy few days and judging by the quantity of briefing requests I’ve already received this year will be no exception. At this stage I have some spare tome on Tuesday afternoon and a little on Wednesday/Thursday.

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22/08/2011 Posted in Business 3 Comments

Dreamforce 2011–A Look Ahead, and a Review of Last Year’s Predictions

By Ben Kepes

Last year was the first time I attended salesforce’s DreamForce global conference (at least in person). DreamForce is a pretty intense event – tens of thousands of people, the entire Moscone center and most hotels and hospitality establishments in the vicinity are fully booked to cater for the multitude of

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03/12/2010 Posted in Business 4 Comments

A DreamForce 2010 Look Ahead

By Ben Kepes

Next week I’ll be heading (along with around 30000 of my closest friends) to San Francisco for the epicness that is DreamForce. It’s the first year I’ll be attending the event in person, having followed it remotely in its previous incarnations. In the next couple of days I ‘m going

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06/08/2009 Posted in Business, IT, New business, New Zealand, PaaS, SaaS, Web x.0 2 Comments

Trineo – Heading for the Big Time

By Ben Kepes


A few months ago I wrote a href="http://www.cloudave.com/link/making-crm-work-for-verticals"
target="_blank">post discussing some interesting vertical offerings that I’d seen built on top of the class="zem_slink" href="http://www.salesforce.com/"
rel="homepage"
title="Salesforce">salesforce.com platform. I alluded to a new offering that was, at that time in stealth mode – the company behind that offering, Trineo has been invited to San Francisco next week to pitch to a panel of investment and IT gurus, including class="zem_slink" href="http://www.sequoiacap.com/"
rel="homepage"
title="Sequoia Capital">Sequoia Capital, as part of the final selection process for the Force 40 Innovation Showcase competition, run by class="zem_slink" href="http://www.salesforce.com/"
rel="homepage" title="Salesforce">Salesforce.com as part of their Dreamforce conference in November.



Trineo is a development and


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The Author

Ben Kepes is an analyst, an entrepreneur, a commentator and a business adviser. His business interests include a diverse range of industries from manufacturing to property to technology. As a technology commentator he has a broad presence both in the traditional media and extensively online. Ben covers the convergance of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users. More on Ben

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